Training Highlights: Public Health Marketing, Mental Resilience, and American Indian and Alaska Native Food Access

Training Highlights 8-23-16 This week’s list of highlighted training courses features courses on public health marketing, mental resilience among community health workers, substance use disorders, and healthy food access and choices among American Indians and Alaskan Natives.

Marketing Public Health

From Region I New England Public Health Training Center

This course offers concrete strategies for communicating with public health department and organizational stakeholders to support broader communications program and organizational goals. Course objectives include outlining steps for developing an effective marketing communications plan, determining audience, and identifying core umbrella messaging. The course features a highly focused community organization, but the principles, strategies, and tactics outlined in the course module can be applied universally. Learn more »

From Region V Great Lakes Public Health Training Collaborative’s Local Performance Site (Michigan Public Health Training Center)

Substance Use Disorders as a Public Health Issue: Resources in Michigan

Join us on August 24, 2016 at 12:00 PM ET for the second session in a three-part webcast series entitled “Medication Assisted Treatment in Context.” This session will include an overview of substance use disorders, specifically focusing on opioid misuse. Learn more about opportunities and resources for action in Michigan, especially related to the state’s tribal communities.

Seeds of Change: Cultivating a Healthy Mind and Spirit

Join us on August 25, 2016 at 10:15 AM ET for a workshop intended to provide inspiration and techniques to help community health workers grow and develop their mental resilience. The ability to bounce back when faced with burnout, difficult clients and lack of resources is a critical link to being a healthy, motivated, and productive health advocate. Learn more »

Promoting Healthy Food Choices and Physical Activity in a Rural American Indian Community

From Region IX Western Region Public Health Training Center

Join us on September 13, 2016 at 12:00 PM PDT for a presentation about strategies implemented in one American Indian community that strive to make healthy food choices and physical activity a community responsibility, not individual challenge.

Since the 1990s, American Indian and Alaska Native (AIAN) communities have seen an increase in health promotion programs that teach healthy food choices and support physical activity as strategies to decrease risk factors and manage type 2 diabetes. For the most part, these programs have been grounded in theories of individual behavior change using case management and group and one-on-one education.

Few programs have recognized and integrated distinctive characteristics of many AIAN communities, specifically the value placed on shared identity, group cohesion and collective resilience. Learn more »

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